Lauren has been a thought leader in the performance marketing space for ten years. She has led campaigns to drive online acquisition for some of the largest, emerging brands in the space including Blue Apron, Kiwi Crate, GoDaddy, Rhapsody and many other disruptive start-ups and subscription companies.
After acknowledging a need for a data-driven, transparent and collaborative agency in the affiliate and social influencer space, Ignite was born. Ignite is a full-service performance marketing agency committed to driving new online customers and profit for our clients through incremental and influential media sources. Ignite specializes in the subscription space and understands the complexities of continuity driven brands.
Lauren is responsible for leading the agency with a dedication to developing innovative and impactful strategies to expand their client’s acquisition and profitability through performance focused media channels. Her focus for the agency is to continue to stay ahead of emerging technologies and publisher opportunities to support their client’s KPIs through collaborative, transparent and data-driven initiatives.